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Tuesday, August 14 • 11:00am - 12:00pm
Stop Listening to Your Customers! Techniques for Deeper Customer Understanding: Brandon Carlson

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Agile practices such as ATDD, TDD, and On-site Customer have gone a long way to help us build better products but are they sufficient? Even after all these years, we still wind up building products with lackluster results. Through more data driven requirements techniques we can better utilize our IT dollars to produce better software, tailored to the needs of our users. In this session, we'll take a look at some of the existing Agile techniques for eliciting requirements and how we can improve them by ignoring our customers and using data to refine product requirements.


Tuesday August 14, 2012 11:00am - 12:00pm CDT
Ft. Worth 5-6